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Interactieve Communicatie

Logo_abnamroIn opdracht van ABN AMRO Private Banking International heeft QNH een online wealth app ontwikkeld. Deze app biedt private bankers/relatiemanagers de mogelijkheid om met een mobile device (tablets) met hun klanten de verschillende vermogensposities van de klant te bespreken en op basis van marktontwikkelingen en historie hierop te anticiperen.

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sega-the-clubSega wanted to launch The Club in the Netherlands. The Club is a unique video game that is a combination of FPS (First Person Shooter) and Arcade Racer. The sales launch was aimed at heavy gamers - a tight-knit community that has its own views and opinions which are expressed in online forums. QNH Interactive proposed a concept based on the idea of a traditional activation campaign incited by social media.

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T-Mobile

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t-mobile-verkoopTo increase T-Mobile's online sales, QNH explored the possibilities both within and outside the website (www.t-mobile.nl). It went without saying that conversion needed to be increased and more visitors had to be attracted to the website. In addition to this QNH also examined the proposition and distribution. This kind of integral approach was the only way to achieve the ambitious sales objectives.

 

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rabobank-sport-tv-youtubeBy working with YouTube it is possible to avoid costly media investments. Rabobank is the first advertiser in the Netherlands to launch a branded channel on YouTube. As the largest sport sponsor in the Netherlands, Rabobank offers sport enthusiasts a unique glimpse behind-the-scenes. Rabobank has been doing this for years via its own platform www.rabosport.nl.

But Rabobank wanted to find a cost-effective way of attracting more viewers and enabling them to actively engage with its unique content. The emphasis was on the achievement of certain image objectives. QNH Interactive developed a concept based on the use of the video sharing and social networking website YouTube. The result? Approximately one million views on an annual basis. Almost twice the number of views on its own platform, for a fraction of the cost.

See http://www.youtube.nl/RaboSportTV

Existing video content is broadcast on a so-called branded channel on YouTube. A branded channel makes it possible to project an image consistent with the brand. As well as watching the film clips, users can also discuss their favourite sport and take part in the Rabo SportQuiz.

T-Sell Show

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t-sell-show-hyvesOnline social networks are very popular. People spend a great deal of time building and maintaining a unique group of friends on a social network. Companies see these networks as having huge potential to promote their products and services. For T-Mobile QNH developed the T-Sell Show, the first viral Hyves campaign with a sales objective.

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